Scott Ballard

Ballard Brands

Geo Area
Region 1


Scott Ballard Ballard Brands formed in December 2012 by brothers Paul, Scott and Steve Ballard. The company’s restaurant portfolio includes retail brands WOW Café: American Grill & Wingery, PJ’s Coffee of New Orleans, The Original City Diner, and Boardhouse Serious Sandwiches, Ballard Hospitality and Deuce McAllister’s Ole Saint Kitchen and Tap. These brands collectively total hundreds of locations in both traditional and non-traditional models and continue to grow. Ballard Brands also operates wholesale brand New Orleans Roast coffee, which is sold in grocery stores and featured in an array of locations, including restaurants, hotels, airports and c-stores. Ballard Brands corporate offices are located in Covington, LA.

Entrepreneur / Business Co-President / CEO / Principal of Ballard Brands, LLC
• (2013) Deuce McAllister Ole Saint Kitchen & Tap New Orleans, Louisiana
• (2012) Ballard Hospitality (Founder) Covington, Louisiana
• (2012) The Original City Diner (3 Locations) Covington, Louisiana
• (2011) WOW Café & Wingery / Sodexo Partnership (60 Locations) Nationwide
• (2010) Boardhouse Serious Sandwiches (3 Locations) Covington, Louisiana
• (2008) PJ’s Coffee of New Orleans Café’s (72 Café’s)
Nationwide PJ’s Coffee of New Orleans Serving Accounts (150 Locations) Nationwide
(Waldorf Astoria, Windsor Count, Ruth Chris’s Steakhouse, Disney World, etc.)
PJ’s Coffee of New Orleans Retail Accounts (150 Retail Outlets) Nationwide
(Walgreens, Albertson’s, Rouses, etc.)
• (2008) New Orleans Roast Coffee & Tea Serving Accounts (Over 750 Locations) Nationwide
(Copelands, Royal Sonesta, Sodexo, Baton Rouge Airport, New Orleans Airport, etc.)
New Orleans Roast Coffee & Tea Retail Accounts (Over 250 Retail Outlets) Nationwide
(Walgreens, Albertson’s, Rouses, etc.)

Co-Owner / Franchisee
• (1997 – 2006) Smoothie King (1 Unit) Athens, Georgia
• (1997 – 2006) Smoothie King (8 Units) Raleigh, North Carolina

Community Involvement / Accolades
• Presently serves on the Louisiana State University System Board of Supervisors
• Presently serves on the Louisiana Tuition Trust Authority
• Presently serves on the Louisiana Student Financial Assistance Commission
• Currently serves as Director of the Louisiana Hospitality Foundation
• Awarded City Business “Top 100 Private Companies” for 4 consecutive years
• Graduate from St. Tammany Chamber Leadership Program Hope House Mad Hatter Tea Program
• St. Paul’s High School Alumni Association Executive Board
• Lead Role in Project Red Light (Supporting ALS, Lou Gehrig’s Disease)
• Member of St. Tammany Chamber of Commerce
• Member of Specialty Coffee Association of America, The International Franchise Association
• 2010 “Culinary Connoisseur Business Owners of the Year” • Awarded “Humanitarian of the Year” in 2010 by Louisiana Cookin Magazine
• Appointed by the Governor of Louisiana and Confirmed by the Louisiana Senate to serve on Louisiana Board of Regents in 2010
• St. Tammany Chamber of Commerce, “Best Business of the Year” Award in 2009
• Selected as one in 2008 Gambit, “40 Under 40 Most Influential Business Men of the Year”
• Awarded West St Tammany, “All in the Family” Award in 2003
• Selected as Restaurant Business Magazine, “The Future 50” Personal
• Political Science Degree Tulane University, New Orleans 1995
• Married to Kristi Ballard, has 3 Children, resides in St. Tammany Parish